Telegraph Hill Advisors Serves as M&A Advisor to Omniata on its Sale to Activision Blizzard
San Francisco, February 9, 2017 – Telegraph Hill Advisors acted as the exclusive financial advisor to Omniata, Inc. on its sale to the King division of Activision Blizzard, Inc. (NASDAQ: ATVI). Omniata provides digital service firms and other businesses that generate customer data with a single, integrated platform for big data analytics, allowing these companies to maximize their engagement based on user activity and behavior. Unique to Omniata is their “all-in-one” sourcing solution: the company’s service allows clients to unify all their data silos into a single platform, allowing the data to be leveraged for insights and action. Omniata’s customer data platform provides a one-stop-shop that include data visualization, app analytics, A/B testing, user acquisition, and marketing automation. The acquisition of Omniata will enhance Activision’s analytical and technology capabilities, allowing them to effectively and relevantly engage with their users based upon data trends.
Omniata will bring a solid team and technology to Activision, which will allow them to better engage with their customers whether it be through more effective marketing or the presentation of monetization models such as in-app purchases.- Scott Sutherland, Telegraph Hill Advisors
“We were excited to work with the Omniata team and their investors. The Company brings a truly unique and differentiated technology that serves the real-time needs of digital enterprises.” said Phillip Courten of Telegraph Hill Advisors. “We look forward to working with other compelling companies in the Big Data/Analytics space.”
Telegraph Hill Advisors is a boutique investment bank based in San Francisco that provides merger and acquisition, capital raising, and financial advisory services to emerging growth technology companies in the Mobile & Communications, Digital Media and Software sectors.